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Denver Broncos - Short-Form Content Coordinator

Following Destinee's 2023 season internship with the Denver Broncos, she was hired full-time as their new Short-Form Content Coordinator. She is responsible for producing and coordinating short-form content across multiple platforms. She focuses on content engagement and has a deep understanding of audience engagement and content performance.

Short-Form Content Coordinator

2024 - 2025

Post-game Player Reaction Series

Destinee created a post-game series to showcase players' reactions to their highlights to engage fans and build a connection between the players and the audience. It gained traction across multiple social media platforms and secured a sponsorship from Sony after four months. 

See You Sunday - Campaign Video

Utilizing her editing skills, Destinee produced a fan atmosphere video to capture the excitement of the first home game, helping promote the "See You Sunday" campaign.

Tik Tok

Destinee uses current social trends and popular culture topics to curate content and grow the Broncos' TikTok page. Below is some of her work, check out her Gondola for all of her work.

Grew Tik Tok followers to 1.04 M. 6% more than last season
Increased video views from 9.6M to 13.3M on Tik Tok this season
Increased engagements on Tik Tok from 1.03M to 1.67M this season
Our higest enegaging video on TT this season (over 77K+ engagements)

Game Day Coverage 

During Destinee's game days, her main responsibilities are to capture real-time phone video coverage pre and post-game. This includes arrivals, warm ups, influencers/guests, and her post-game series.

Short-Form Content 

Pro Bowl Coverage

Destinee created a content plan to capture short-form content, photography, and videography to showcase the player's experience at the Pro Bowl Games in Orlando. 

Short-Form Content

Photography

Social Media Posts

Ancillary Account 

Destinee leads content planning and creation for Miles the Mascot's TikTok, Twitter, and Instagram

Miles the Mascot

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